Hey!

My name is André Leiria, I’m 30 years old and based in Portugal. 
With seven years of experience in e-commerce, I’m deeply passionate about exploring technology, especially cameras and automated systems and how they enhance my work in video and photography.

Below, you can find more information about my education and professional experience.




















Learning

Graduated in Plastic Arts and Multimedia, I embarked on an enriching journey exploring a wide range of artistic practices — from traditional art forms such as painting and sculpture to contemporary disciplines like photography, video, and sound.

During my academic years, I had the opportunity to work with software that enabled the creation of motion control machines, opening new paths for creative experimentation. Since then, I have been developing my work in photography and videography, seamlessly integrating motion control movements to bring my creative vision to life.


    Degree in Plastic Arts & Multimedia - 2012-2017









Professional experience  

During my academic years, I began my freelance journey, directing my own projects such as videography for local festivals and weddings, while also providing photography services for student clients.

After graduating, I joined Farfetch, initially working as a photographer responsible for capturing a wide range of products — from handbags and apparel to more refined categories such as fine jewelry and fine watches. 
Over time, my strong interest in technical processes led me to transition into a more specialized role - Technical Photographer. 

In this role, I was deeply involved in studio operations and maintenance. Working closely with a dedicated team, I oversaw lighting setups and ensured all technical requirements for successful photoshoots were met. My responsibilities included building studio setups, performing daily equipment and image quality validations for production, fine-tuning technical elements such as photometry, white balance, presets, and framing across each studio, as well as supporting new creative projects.

Additionally, I actively contributed to the implementation of innovative technologies and workflows. I supported and participated in projects involving the integration of Allure Systems and 3D capture techniques.

My work required strong attention to detail and a deep understanding of the technical foundations behind high-quality visual production. I take pride in consistently delivering reliable, high-standard results while continuously pushing innovation within photography and studio operations.


    Freelancer videographer                  | 2015 - 2018
    Freelancer photographer                 | 2015 - 2019

      Farfetch - Photographer                   | 2017 - 2020
      Farfetch - Technical Photographer  | 2020 - 2024